Want to reach the wealthiest generation in American history? You can with The GrayVine.
According to Federal Reserve data, Americans over the age of sixty or ‘baby boomers’ are the wealthiest generation in the U.S. Their total net worth? $78.55 trillion.
A few of our high level stats as of April 2025:
- An email database of 76,000 active subscribers
- Average daily open rates of 41%
- Average daily click through rates of 9.09%
- The total pageviews on the website last month (March 2025) was just under 1 million, we’re on track to beat that this month (April 2025)
- The average time spent on page on the website is 3 minutes and 23 seconds
For more information,
please contact us here or email us at
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Source:
Which Generation Has the Most Wealth? - US News, The GrayVine Campaign Monitor (April 2025), and The GrayVine Plausible (April 2025).