A breakfast favorite turns 50 with nostalgic deals and an unexpected collaboration!
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A well-known fast-food chain is marking a major milestone, celebrating a breakfast classic that has been a fan favorite for generations.
To honor the occasion, special promotions and the return of a long-requested menu item are rolling out for a limited time.
Plus, a surprising collaboration is adding an extra treat to the celebration!
It all started in 1971 in Santa Barbara, California, when McDonald's franchisee Herb Peterson concocted a handheld twist on Eggs Benedict.
With a vision of breakfast on the go, Peterson presented his creation to McDonald's CEO Ray Kroc, and the rest is history.
The Egg McMuffin has since become a cornerstone of McDonald's breakfast menu, endearing itself to generations of early risers and breakfast aficionados.
David Peterson, Herb's son and a McDonald's owner-operator, reflects on the sandwich's legacy: "When I watched my father introduce this idea to Ray Kroc, we could not have anticipated it would become the foundation for the renowned McDonald's breakfast menu," he stated.
"It's been remarkable to see people embrace this innovation over the last five decades, and now we get to share that heritage with a new generation of breakfast fans."
In honor of this milestone, McDonald's is dishing out a month-long feast of deals this March.
Kicking off with National Egg McMuffin Day on March 2, the fast-food giant is offering the Egg McMuffin and Sausage McMuffin with Egg for just $1—exclusively through the McDonald's app.
From March 3 to March 30, customers can enjoy a buy one, get one free deal on the Sausage McMuffin with Egg via McDelivery on the app.
But the festivities don't end there. The McDonald's bagel sandwich, a fan favorite previously limited to select markets, is now available nationwide as of February 25.
This expansion is a testament to McDonald's commitment to diversifying its breakfast offerings.
Source: McDonald’s / YouTube.
In a delightful twist, McDonald's has also announced a collaboration with Krispy Kreme, bringing the donut chain's sugary treats to the McCafé menu in over half of all US McDonald's locations starting February 25.
This partnership is set to expand, with plans to serve Krispy Kreme donuts nationwide by the end of 2026.
In the press release, McDonald's USA President Joe Erlinger said, "At McDonald's, breakfast isn't just a meal; it's a cherished tradition and cornerstone of our brand."
Beyond the Egg McMuffin anniversary, McDonald's is launching a national campaign to honor its entire breakfast menu throughout the year.
This initiative underscores the importance of breakfast in the McDonald's experience and its dedication to morning meal innovation.
The fast-food leader isn't just focusing on breakfast.
Following an earnings call highlighting the growing demand for its chicken products, McDonald's is reintroducing chicken strips to its menu. This move has sparked speculation about the return of the much-loved Chicken Selects.
Additionally, responding to customer clamor, McDonald's is bringing back its Snack Wraps.
CEO Chris Kempczinski sees a bright future for the chain's chicken portfolio, aiming to capture an additional point of chicken market share by 2026.
As we celebrate the Egg McMuffin's golden anniversary, we invite you to indulge in the nostalgia and explore McDonald's new offerings. Whether you're a long-time fan or a newcomer to the breakfast scene, there's something for everyone at the Golden Arches.
If you love scoring fast-food promotions, don’t miss these other major food discounts happening now—like how to score a cheeseburger from Wendy’s for just 25 cents!
We'd love to hear your Egg McMuffin memories or your thoughts on the latest menu additions. Share your stories in the comments below, and let's raise a toast to 50 years of breakfast innovation!
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To honor the occasion, special promotions and the return of a long-requested menu item are rolling out for a limited time.
Plus, a surprising collaboration is adding an extra treat to the celebration!
It all started in 1971 in Santa Barbara, California, when McDonald's franchisee Herb Peterson concocted a handheld twist on Eggs Benedict.
With a vision of breakfast on the go, Peterson presented his creation to McDonald's CEO Ray Kroc, and the rest is history.
The Egg McMuffin has since become a cornerstone of McDonald's breakfast menu, endearing itself to generations of early risers and breakfast aficionados.
A breakfast favorite turns 50 with big deals and a surprising twist! Image source: McDonald’s / YouTube
David Peterson, Herb's son and a McDonald's owner-operator, reflects on the sandwich's legacy: "When I watched my father introduce this idea to Ray Kroc, we could not have anticipated it would become the foundation for the renowned McDonald's breakfast menu," he stated.
"It's been remarkable to see people embrace this innovation over the last five decades, and now we get to share that heritage with a new generation of breakfast fans."
In honor of this milestone, McDonald's is dishing out a month-long feast of deals this March.
Kicking off with National Egg McMuffin Day on March 2, the fast-food giant is offering the Egg McMuffin and Sausage McMuffin with Egg for just $1—exclusively through the McDonald's app.
From March 3 to March 30, customers can enjoy a buy one, get one free deal on the Sausage McMuffin with Egg via McDelivery on the app.
But the festivities don't end there. The McDonald's bagel sandwich, a fan favorite previously limited to select markets, is now available nationwide as of February 25.
This expansion is a testament to McDonald's commitment to diversifying its breakfast offerings.
Source: McDonald’s / YouTube.
In a delightful twist, McDonald's has also announced a collaboration with Krispy Kreme, bringing the donut chain's sugary treats to the McCafé menu in over half of all US McDonald's locations starting February 25.
This partnership is set to expand, with plans to serve Krispy Kreme donuts nationwide by the end of 2026.
In the press release, McDonald's USA President Joe Erlinger said, "At McDonald's, breakfast isn't just a meal; it's a cherished tradition and cornerstone of our brand."
Beyond the Egg McMuffin anniversary, McDonald's is launching a national campaign to honor its entire breakfast menu throughout the year.
This initiative underscores the importance of breakfast in the McDonald's experience and its dedication to morning meal innovation.
The fast-food leader isn't just focusing on breakfast.
Following an earnings call highlighting the growing demand for its chicken products, McDonald's is reintroducing chicken strips to its menu. This move has sparked speculation about the return of the much-loved Chicken Selects.
Additionally, responding to customer clamor, McDonald's is bringing back its Snack Wraps.
CEO Chris Kempczinski sees a bright future for the chain's chicken portfolio, aiming to capture an additional point of chicken market share by 2026.
As we celebrate the Egg McMuffin's golden anniversary, we invite you to indulge in the nostalgia and explore McDonald's new offerings. Whether you're a long-time fan or a newcomer to the breakfast scene, there's something for everyone at the Golden Arches.
If you love scoring fast-food promotions, don’t miss these other major food discounts happening now—like how to score a cheeseburger from Wendy’s for just 25 cents!
Read more:
