A well-known restaurant is serving April Fool’s savings... with a twist
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April 1 usually brings laughs and lighthearted tricks—but this year, something unexpectedly sweet is in store.
One beloved restaurant is skipping the jokes and surprising customers with a lineup of real, limited-time perks.
From special menu additions to wallet-friendly offers, the only catch is knowing where—and when—to look.
April Fool’s discounts, hold the joke
The Cheesecake Factory is offering major discounts—no tricks involved.

But there is a catch: the promotions are available only to members of its free rewards program.
On April 1, members will see exclusive offers in their accounts.
That includes a $25 dining credit for dine-in orders, a free slice of cheesecake with any order, $10 off a $40 purchase, and $5 off a $25 order.
New members get an extra dessert deal
If you’re not already a rewards member, don’t worry—you still have time to sign up.
New members who join on April 1 will also receive a buy-one-get-one-free slice of cheesecake.
These offers will show up in the app and are valid through April 21, 2025.
An updated menu to go with your savings
Alongside the promotion, the restaurant is introducing 20 new items.
This includes a smash burger with two beef patties, cheese, onions, and special sauce, which is priced around $17.
Several new mocktails and appetizers are also hitting the menu, with items like Asian cucumber salad and ceviche, ranging from $11 to $13.
Some old favorites are going away
To make room for the changes, 13 dishes are being discontinued.
This includes longtime staples:
The Cheesecake Factory’s rewards program is free, and joining gives access to promotions like this.
If you're planning to take advantage, make sure you check the app and use your offers before April 21.
Are you excited about the new dishes, or disappointed to see old favorites go? Have you signed up for the rewards app yet—or are you tempted by the cheesecake deal? Let us know in the comments below what you plan to try first, and if these sweet savings are worth the hype.
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One beloved restaurant is skipping the jokes and surprising customers with a lineup of real, limited-time perks.
From special menu additions to wallet-friendly offers, the only catch is knowing where—and when—to look.
April Fool’s discounts, hold the joke
The Cheesecake Factory is offering major discounts—no tricks involved.

The Cheesecake Factory is offering significant discounts and promotions on April Fools' Day. Image source: Sir Yacht / YouTube
But there is a catch: the promotions are available only to members of its free rewards program.
On April 1, members will see exclusive offers in their accounts.
That includes a $25 dining credit for dine-in orders, a free slice of cheesecake with any order, $10 off a $40 purchase, and $5 off a $25 order.
New members get an extra dessert deal
If you’re not already a rewards member, don’t worry—you still have time to sign up.
New members who join on April 1 will also receive a buy-one-get-one-free slice of cheesecake.
These offers will show up in the app and are valid through April 21, 2025.
An updated menu to go with your savings
Alongside the promotion, the restaurant is introducing 20 new items.
This includes a smash burger with two beef patties, cheese, onions, and special sauce, which is priced around $17.
Several new mocktails and appetizers are also hitting the menu, with items like Asian cucumber salad and ceviche, ranging from $11 to $13.
Some old favorites are going away
To make room for the changes, 13 dishes are being discontinued.
This includes longtime staples:
- Everything Flatbread Pizza
- Mushroom Burger
- Seared Ahi Tuna Salad
- White Chicken Chili
- Spicy Cashew Chicken
- Bistro Shrimp Pasta
- Fried Shrimp Platter
- Petite Filet
- Factory Combinations
- Loaded Mashed Potato Omelette
- Taco Dorados and Eggs
- SkinnyLicious Lemon Herb Parmesan Chicken
- SkinnyLicious Spicy Shrimp Pasta
The Cheesecake Factory’s rewards program is free, and joining gives access to promotions like this.
If you're planning to take advantage, make sure you check the app and use your offers before April 21.
Key Takeaways
- The Cheesecake Factory is offering significant discounts and promotions on April Fools' Day, but only for members of its rewards program.
- New and existing rewards members will receive multiple offers in their app, including credits, discounted orders, and free slices of cheesecake, which are valid until April 21, 2025.
- New menu items are being introduced, including a smash burger, various mocktails, and appetisers, while some old favourites have been discontinued to make room for these additions.
- The promotions are part of The Cheesecake Factory's continued efforts to enhance their expansive menu, which is known for its wide variety of items and creative dessert flavours.
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