El Pollo Loco turns 50—don’t miss these crazy deals!
By
Aubrey Razon
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El Pollo Loco is celebrating 50 years of flavor, and the excitement is just getting started. From mouthwatering surprises to deals you won’t believe, this golden anniversary is one for the books.
Want to know how to join the fun and save big in 2025?
El Pollo Loco is not just throwing a party—it's hosting a year-long fiesta with Loco Friday Drops, a series of weekly deals that will tantalize your taste buds and go easy on your wallet.
Starting on January 17th, Loco Rewards Members can snag an 8-piece Leg & Thigh Family Meal for a throwback price of $19.75 at participating locations.
But that's just the appetizer.

Every Friday for the remaining 50 weeks of 2025, members can look forward to a new deal dropping like hot tortillas off the grill.
To get in on these exclusive offers, make sure you're signed up for the Loco Rewards app.
And for those who like to be first in line, follow @elpolloloco on Instagram to catch each week's deal before it's gobbled up.
El Pollo Loco isn't just revisiting the classics; it's also spicing up the menu with new items that promise to be as innovative as they are irresistible.
The first of these flavor-packed creations will hit the menus at the end of the month, and while details are still under wraps, we're expecting nothing short of a taste revolution.
In the meantime, health-conscious diners can indulge in El Pollo Loco's Classic Double Pollo Fit Bowls until February 19, 2025.
Packed with protein and bursting with bold flavors, these bowls are a testament to the chain's commitment to delicious, goal-friendly options.
In a related story, the Mexican-style fast food chain has previously announced the testing of a new chicken sandwich, joining the competitive "chicken sandwich wars".
El Pollo Loco's golden anniversary also brings a fresh coat of paint to its locations.
The 2025 remodels will blend the warmth and familiarity of the brand's heritage with a modern twist, featuring an updated color palette, footprint, and use of materials.
It's a visual feast that complements the culinary one, ensuring that every visit is both comforting and exciting.
In true community spirit, El Pollo Loco is paying homage to its Los Angeles roots by supporting neighborhoods affected by recent wildfires.
The Alvarado Street neighborhood, where the first U.S. El Pollo Loco opened its doors, will see the company donating 5,000 meals to first responders and those impacted by the Palisades and Eaton fires.
Additionally, El Pollo Loco will make monetary contributions to the Red Cross and other community relief efforts, proving that its heart is as big as its flavors.
El Pollo Loco's 50th anniversary is more than just a milestone; it's a celebration of community, flavor, and the joy of sharing a good meal.
So, let's raise a glass (or a drumstick) to 50 years of delicious memories and the many more to come. Here's to savoring every bite of the journey—happy anniversary, El Pollo Loco!
Have you celebrated a special occasion with their mouthwatering chicken? Do you have a favorite menu item that's been a staple over the years? Or perhaps you're planning to try every Loco Friday Drop? Let us know in the comments below!
Want to know how to join the fun and save big in 2025?
El Pollo Loco is not just throwing a party—it's hosting a year-long fiesta with Loco Friday Drops, a series of weekly deals that will tantalize your taste buds and go easy on your wallet.
Starting on January 17th, Loco Rewards Members can snag an 8-piece Leg & Thigh Family Meal for a throwback price of $19.75 at participating locations.
But that's just the appetizer.

New menu items and flavors are set to be introduced systemwide. Image source: El Pollo Loco/Facebook.
Every Friday for the remaining 50 weeks of 2025, members can look forward to a new deal dropping like hot tortillas off the grill.
To get in on these exclusive offers, make sure you're signed up for the Loco Rewards app.
And for those who like to be first in line, follow @elpolloloco on Instagram to catch each week's deal before it's gobbled up.
El Pollo Loco isn't just revisiting the classics; it's also spicing up the menu with new items that promise to be as innovative as they are irresistible.
The first of these flavor-packed creations will hit the menus at the end of the month, and while details are still under wraps, we're expecting nothing short of a taste revolution.
In the meantime, health-conscious diners can indulge in El Pollo Loco's Classic Double Pollo Fit Bowls until February 19, 2025.
Packed with protein and bursting with bold flavors, these bowls are a testament to the chain's commitment to delicious, goal-friendly options.
In a related story, the Mexican-style fast food chain has previously announced the testing of a new chicken sandwich, joining the competitive "chicken sandwich wars".
El Pollo Loco's golden anniversary also brings a fresh coat of paint to its locations.
The 2025 remodels will blend the warmth and familiarity of the brand's heritage with a modern twist, featuring an updated color palette, footprint, and use of materials.
It's a visual feast that complements the culinary one, ensuring that every visit is both comforting and exciting.
In true community spirit, El Pollo Loco is paying homage to its Los Angeles roots by supporting neighborhoods affected by recent wildfires.
The Alvarado Street neighborhood, where the first U.S. El Pollo Loco opened its doors, will see the company donating 5,000 meals to first responders and those impacted by the Palisades and Eaton fires.
Additionally, El Pollo Loco will make monetary contributions to the Red Cross and other community relief efforts, proving that its heart is as big as its flavors.
El Pollo Loco's 50th anniversary is more than just a milestone; it's a celebration of community, flavor, and the joy of sharing a good meal.
So, let's raise a glass (or a drumstick) to 50 years of delicious memories and the many more to come. Here's to savoring every bite of the journey—happy anniversary, El Pollo Loco!
Key Takeaways
- El Pollo Loco is celebrating its 50th anniversary with year-long deals and new menu items in 2025.
- The chain is introducing Loco Friday Drops, exclusive deals for Loco Rewards Members every Friday at participating locations.
- New menu items and flavors are set to be introduced systemwide, with the first new offerings arriving at the end of the month.
- El Pollo Loco is contributing to wildfire relief efforts in Los Angeles and remodelling locations to feature an updated brand aesthetic in 2025.