Fast food gets a fiery makeover: Taco Bell’s new treat is too good to miss—but it’s only here for a limited time!

Craving something bold, cheesy, and totally irresistible?

Taco Bell just dropped a flavor-packed surprise that’s got fans buzzing—and it’s only here for a limited time.

Whether you’re a die-hard Taco Bell loyalist or just someone who can’t resist a good gastro experience, this is one launch you won’t want to miss.

Think big flavor, crave-worthy crunch, and that signature Taco Bell twist you didn’t know you needed. But don’t wait too long—this mouthwatering creation won’t be around forever, and trust us, it’s worth the hype.

A rolled revolution of bold flavors and fan favorites​

Taco Bell is shaking up the quesadilla game with a bold new twist launching nationwide on November 20: the Steak & Poblano Rolled Quesadilla. This isn’t just a change in shape—it’s a flavor-forward reinvention that introduces fire-roasted poblano peppers to the Taco Bell menu for the very first time.

Compact and easy to grab, this rolled creation is stuffed with marinated steak, gooey melted cheese, smoky poblano strips, and a punch of zesty Spicy Ranch.

Priced at $4.99 on its own or $9 as part of the Discovery Luxe Cravings Box, it’s a craveable blend of convenience and culinary creativity that’s redefining fast food indulgence. But don’t wait too long—this flavorful newcomer is only available for a limited time.

For fans of bold, Mexican-inspired flavors, the poblano pepper is a familiar favorite. Milder than a jalapeño but rich in smoky, earthy depth, it adds a gentle heat that elevates any dish. Taco Bell’s latest menu addition puts this beloved ingredient front and center, wrapped in a warm tortilla and designed for flavor lovers on the move.

Taco Bell’s innovation goes beyond new ingredients. With each launch, the brand blends creativity and craveability, breathing new life into familiar favorites while pushing flavor boundaries.

As Luis Restrepo, Taco Bell’s chief marketing officer, explained: “At Taco Bell, innovation means more than new menu items—it’s about reimagining the classics and introducing bold flavors that excite our fans.”

Of course, if you’re watching your nutrition, it’s always good to know what you’re getting into.

Here’s a quick breakdown of the Steak & Poblano Rolled Quesadilla’s nutritional information:

• Calories: 530 (about 26.5% of a standard 2,000-calorie daily intake)
• Total Fat: 28g (43% of daily value)
• Cholesterol: 70mg (23%)
• Sodium: 1280mg (53%)
• Carbohydrates: 43g (14%)
• Protein: 26g (35%)

But wait, there’s more!​

To celebrate the launch, Taco Bell is also giving fans a chance to win one of 300 limited-edition Poblano Sweaters.

These chunky knit cardigans feature a 'T' and 'B' on the front pockets and a fun illustration of a poblano pepper on the back—perfect for showing off your Taco Bell pride (or just staying cosy on a cool evening).

If you’re a member of the Taco Bell Rewards loyalty program, you can enter the draw on December 9 via the Tuesday Drops page in the app.

Winners will be notified around December 12, so keep your fingers crossed!

Key Takeaways

• Taco Bell is launching a new Steak & Poblano Rolled Quesadilla nationwide from 20 November, featuring fire-roasted poblano peppers for the first time on their menu.
• The rolled quesadilla includes marinated steak, melty cheese, fire-roasted poblano peppers, and Spicy Ranch sauce, available for $4.99 or as part of a $9 Discovery Luxe Cravings Box.
• The new menu item contains 530 calories, 28g of fat, 70mg of cholesterol, 1280mg of sodium, 43g of carbohydrates, and 26g of protein.
• Taco Bell Rewards members can enter a competition on 9 December to win one of 300 free Poblano Sweaters, with winners to be announced around 12 December.

For our The GrayVine members, this is a great excuse to treat yourself or gather the family for a fun, flavorful meal.

Whether you’re a Taco Bell regular or just curious about the new poblano twist, this limited-time offering is worth a try.

And if you do give it a go, we’d love to hear what you think!

Did the poblano pepper win you over? Was the rolled quesadilla as portable and tasty as promised? Share your thoughts, reviews, and even your own spicy food stories in the comments below.