Get your game day fix: Hardee’s exclusive March Madness meal might disappear before you try it!
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March Madness is upon us, and with it comes the excitement of brackets, buzzer-beaters, and, of course, the mouthwatering game day spreads that turn a regular match viewing into a feast for the senses.
This year, Hardee's is stepping up to the plate—or should we say, the court—with a limited-time offer that's sure to have basketball fans and foodies alike dribbling with anticipation.
Introducing the Hardee's Hand-Breaded Chicken Tender Platter, a collaboration with Duke's Mayonnaise that's nothing short of a culinary alley-oop.
This platter is a full-court press of flavor, featuring Hardee's signature hand-breaded chicken tenders, golden fries, creamy coleslaw, garlic toast, and a refreshing drink to wash it all down.

But the real MVP here is the Duke's Carolina Gold BBQ Sauce—a tangy, sweet condiment that's been specially crafted for the ultimate dipping experience.
Sarah Breymaier, Hardee's vice president of brand marketing, knows that when it comes to March Madness, the stakes are high both on and off the court.
Recommended for you: Limited-time alert: This first-ever $9.99 combo meal is only available until March 15!
“On game day, people look forward to the food as much as the competition,” she says. And she's not wrong—spring basketball has a notorious effect on our appetites, with chicken consistently ranking as a top pick among fans.
Hardee's is no stranger to the game, and they're playing to win with this latest offering.
“We have seen dipping sauces grow in popularity, and guests are seeking out more flavors and customization to fit their tastes,” Breymaier adds. With custom sauce options becoming a hot trend, Hardee's is delivering exactly what the crowd wants.
Duke's Mayo is equally enthusiastic about this partnership.
“There's no better match for Hardee's Hand-Breaded Chicken Tenders than Duke's Carolina Gold BBQ,” declares Rebecca Lupesco, marketing director at Duke's Mayo. “It's bold, tangy, and just the right amount of sweet—this is how you do BBQ flavor right.”
But wait, there's more! If you're not already a member of the Hardee's My Rewards app, now's the time to get in the game.
New members can score a free Hand-Breaded Chicken Sandwich or 5-piece Hand-Breaded Chicken Tenders with a minimum purchase within 30 days of signing up. It's a fast break to savings and satisfaction that you won't want to miss.
And for the grand finale, let's talk dessert. Hardee's is also introducing the Strawberry Lemon Biscuit, a delectable addition to their already impressive lineup of baked-in-house biscuits.

This sweet sensation is bursting with strawberry and lemon flavors, all topped with a drizzle of icing that's sure to score points with your taste buds.
But like the fleeting moments of a game-winning shot, the Strawberry Lemon Biscuit is only available through April 29—so don't let the clock run out on this one.
As the tournament heats up, make sure your game day spread is championship-worthy. Whether you're hosting a watch party or just treating yourself to a solo feast, Hardee's has you covered with their March Madness-inspired platter and treats.
Also read: Wingstop just dropped a new menu item and fans are calling it “life-changing”—Why is it so special?
Are you planning to include Hardee's in your March Madness festivities? What's your go-to game day snack? Share your thoughts and favorite game day traditions in the comments below!
This year, Hardee's is stepping up to the plate—or should we say, the court—with a limited-time offer that's sure to have basketball fans and foodies alike dribbling with anticipation.
Introducing the Hardee's Hand-Breaded Chicken Tender Platter, a collaboration with Duke's Mayonnaise that's nothing short of a culinary alley-oop.
This platter is a full-court press of flavor, featuring Hardee's signature hand-breaded chicken tenders, golden fries, creamy coleslaw, garlic toast, and a refreshing drink to wash it all down.

Hardee's has introduced a Hand-Breaded Chicken Tender Platter for a limited time in celebration of March Madness, in collaboration with Duke's condiments. Image source: Hardee’s / Youtube.
But the real MVP here is the Duke's Carolina Gold BBQ Sauce—a tangy, sweet condiment that's been specially crafted for the ultimate dipping experience.
Sarah Breymaier, Hardee's vice president of brand marketing, knows that when it comes to March Madness, the stakes are high both on and off the court.
Recommended for you: Limited-time alert: This first-ever $9.99 combo meal is only available until March 15!
“On game day, people look forward to the food as much as the competition,” she says. And she's not wrong—spring basketball has a notorious effect on our appetites, with chicken consistently ranking as a top pick among fans.
Hardee's is no stranger to the game, and they're playing to win with this latest offering.
“We have seen dipping sauces grow in popularity, and guests are seeking out more flavors and customization to fit their tastes,” Breymaier adds. With custom sauce options becoming a hot trend, Hardee's is delivering exactly what the crowd wants.
Duke's Mayo is equally enthusiastic about this partnership.
“There's no better match for Hardee's Hand-Breaded Chicken Tenders than Duke's Carolina Gold BBQ,” declares Rebecca Lupesco, marketing director at Duke's Mayo. “It's bold, tangy, and just the right amount of sweet—this is how you do BBQ flavor right.”
But wait, there's more! If you're not already a member of the Hardee's My Rewards app, now's the time to get in the game.
New members can score a free Hand-Breaded Chicken Sandwich or 5-piece Hand-Breaded Chicken Tenders with a minimum purchase within 30 days of signing up. It's a fast break to savings and satisfaction that you won't want to miss.
And for the grand finale, let's talk dessert. Hardee's is also introducing the Strawberry Lemon Biscuit, a delectable addition to their already impressive lineup of baked-in-house biscuits.

Hardee's is also promoting their My Rewards app for new members and has added a Strawberry Lemon Biscuit to their menu as a dessert option, available through April 29. Image source: Hardee’s / Youtube.
This sweet sensation is bursting with strawberry and lemon flavors, all topped with a drizzle of icing that's sure to score points with your taste buds.
But like the fleeting moments of a game-winning shot, the Strawberry Lemon Biscuit is only available through April 29—so don't let the clock run out on this one.
As the tournament heats up, make sure your game day spread is championship-worthy. Whether you're hosting a watch party or just treating yourself to a solo feast, Hardee's has you covered with their March Madness-inspired platter and treats.
Also read: Wingstop just dropped a new menu item and fans are calling it “life-changing”—Why is it so special?
Key Takeaways
- Hardee's has introduced a Hand-Breaded Chicken Tender Platter for a limited time in celebration of March Madness, in collaboration with Duke's condiments.
- The platter includes hand–breaded chicken tenders, fries, coleslaw, garlic toast, and a drink, accompanied by Duke's Carolina Gold BBQ Sauce.
- Officials from Hardee's and Duke's Mayonnaise have expressed excitement about the collaboration, especially pointing out the significance of food during game day festivities and the popularity of custom sauce options.
- Hardee's is also promoting their My Rewards app for new members and has added a Strawberry Lemon Biscuit to their menu as a dessert option, available through April 29.
Are you planning to include Hardee's in your March Madness festivities? What's your go-to game day snack? Share your thoughts and favorite game day traditions in the comments below!