James Matthew Najera

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Feb 25, 2024
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Invisible Art

Hey GrayViners!

Ready for a little something to tickle your brain this morning? You know how we all love a good story about unusual inventions, oddball ideas, or those moments when creativity leaps right over the fence and runs wild across the field?

Well… today’s fun fact is one of those “you’ve got to be kidding me” gems that’ll have you shaking your head and smiling at the same time.

Because back in 2011, a Canadian producer named Aimee Davison bought an art piece for $10,000! But here’s the twist: she could never actually see it.


Yep, she invested in a work that existed only as a concept, part of a quirky project called the “Museum of Non-Visible Art”, supported by artists Praxis and actor James Franco.

Her purchase, entitled Fresh Air, was described as an “oxygen sculpture” that the owner simply imagines. No canvas. No statue. No framed print. Just paperwork and a title card proving she owned the idea itself.

It stirred up a huge debate in the art world about what we’re truly paying for when it comes to creativity. Is it the physical piece… or the imagination behind it?

So now I’ve got to ask—would you ever buy something you couldn’t actually see? Or do you think this falls into the “only in the art world” category? Share your thoughts below!

Cheers!
Blue 💙
 

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