Is Cheez-It’s wild new product a joke or a game-changer? Fans can’t believe it’s real
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If you’ve ever found yourself snacking on Cheez-Its and thinking, “I wish this cheesy goodness could be the main course,” you’re not alone—and your wish may have just come true.
Cheez-It, the iconic cracker brand that’s been a pantry staple for generations, has just launched a new product that’s left fans scratching their heads, drooling, and double-checking their calendars to make sure it’s not April Fool’s Day.
Cheez-It Pizza: Too Good (or Too Cheesy) to Be True?
Yes, you read that right. Cheez-It has teamed up with frozen pizza powerhouse Palermo Villa Inc. to create a frozen pizza with a Cheez-It-flavored crust.
The result? A crispy, cheesy, square-shaped base that’s unmistakably reminiscent of the beloved cracker, topped with classic pizza fixings.
The new pies come in three tempting varieties: Pepperoni, Italian Four Cheese, and Cheddar Jack Supreme.
The announcement, made via Cheez-It’s official social media account, sent the online world into a frenzy.
Some fans were convinced it was a prank, with one commenter admitting, “I had to double check that it wasn’t April 1st. Still not over that extra salty prank from a few years ago.”
Another chimed in, “These releases are so crazy no wonder people think it’s an April Fools joke.”
But this is no joke. Shoppers have already spotted the pizzas in the freezer aisles of select retailers, including Kroger, Wegmans, and Winn-Dixie, with a wider rollout planned for later this summer.
Prices range from $6.99 to $9.99, making it an affordable way to satisfy your curiosity—and your cravings.
Also read: Domino’s unleashes exciting menu item to outdo Pizza Hut–Are you missing out?
A Cheesy Collaboration Years in the Making
This isn’t the first time Cheez-It has dabbled in the world of pizza. Some fans may remember Pizza Hut’s limited-time Stuffed Cheez-It Pizza, which was a hit among snackers and pizza lovers alike.
The new frozen pizza, however, takes things a step further by making the Cheez-It flavor the star of the show, not just a supporting act.
Nick Fallucca, Palermo’s Chief Innovation Officer, described the crust as “a crispy, cheesy, and square-shaped Cheez-It cracker with fan-favorite toppings that complement it.”
If you’re a fan of bold flavors and a little culinary adventure, this might just be your new favorite frozen dinner.
Why Are People So Obsessed?
Let’s face it: Cheez-Its have a cult following. Whether you’re a fan of the original, the extra toasty, or the white cheddar, there’s something about that salty, cheesy crunch that’s hard to resist.
Source: @markie_devo / Instagram.
The idea of combining that flavor with pizza—a comfort food classic—feels like a natural (if slightly outrageous) evolution.
Social media is already buzzing with excitement and skepticism. One fan summed it up perfectly: “This just confirms that I will eat Cheez-Its in all possible ways.”
Another wrote, “Just when I thought Cheez-It couldn’t get any better.”
How Does It Stack Up?
While the product is still rolling out, early taste testers have reported that the crust really does taste like a giant Cheez-It—crispy, cheesy, and with that signature tang.
Also read: Costco shoppers are racing to find this crispy new snack—here’s why it’s flying off shelves
The toppings are classic, but it’s the crust that steals the show. If you’re a fan of novelty foods or just love trying the latest snack trends, this is one you won’t want to miss.
A Trend of Snack-Inspired Mashups
Cheez-It’s pizza isn’t the only snack-turned-main-course to hit shelves in recent years.
From Doritos Locos Tacos at Taco Bell to Cheetos Mac ‘n Cheese, brands are increasingly blurring the lines between snacks and meals. These mashups tap into nostalgia and curiosity, offering a fun way to experience familiar flavors in new forms.
For those who remember the limited-edition Cheez-It Tostada at Taco Bell or the aforementioned Pizza Hut collaboration, this new pizza feels like a “dream come true.”
Read next: A fast-food favorite just hit grocery shelves—but only in a couple of US cities
Have you spotted Cheez-It pizza in your local store? Have you tried it—or are you still on the fence? Do you think snack-inspired mashups are a fun trend, or do you prefer your crackers and pizza separate? Share your thoughts, reviews, and cheesy stories in the comments below!
Cheez-It, the iconic cracker brand that’s been a pantry staple for generations, has just launched a new product that’s left fans scratching their heads, drooling, and double-checking their calendars to make sure it’s not April Fool’s Day.
Cheez-It Pizza: Too Good (or Too Cheesy) to Be True?
Yes, you read that right. Cheez-It has teamed up with frozen pizza powerhouse Palermo Villa Inc. to create a frozen pizza with a Cheez-It-flavored crust.
The result? A crispy, cheesy, square-shaped base that’s unmistakably reminiscent of the beloved cracker, topped with classic pizza fixings.
The new pies come in three tempting varieties: Pepperoni, Italian Four Cheese, and Cheddar Jack Supreme.
The announcement, made via Cheez-It’s official social media account, sent the online world into a frenzy.
Cheez-It has launched a new frozen pizza featuring a Cheez-It flavored crust, which many fans initially thought was an April Fool’s prank. Image source: @snackolator / Instagram.
Some fans were convinced it was a prank, with one commenter admitting, “I had to double check that it wasn’t April 1st. Still not over that extra salty prank from a few years ago.”
Another chimed in, “These releases are so crazy no wonder people think it’s an April Fools joke.”
But this is no joke. Shoppers have already spotted the pizzas in the freezer aisles of select retailers, including Kroger, Wegmans, and Winn-Dixie, with a wider rollout planned for later this summer.
Prices range from $6.99 to $9.99, making it an affordable way to satisfy your curiosity—and your cravings.
Also read: Domino’s unleashes exciting menu item to outdo Pizza Hut–Are you missing out?
A Cheesy Collaboration Years in the Making
This isn’t the first time Cheez-It has dabbled in the world of pizza. Some fans may remember Pizza Hut’s limited-time Stuffed Cheez-It Pizza, which was a hit among snackers and pizza lovers alike.
The new frozen pizza, however, takes things a step further by making the Cheez-It flavor the star of the show, not just a supporting act.
Nick Fallucca, Palermo’s Chief Innovation Officer, described the crust as “a crispy, cheesy, and square-shaped Cheez-It cracker with fan-favorite toppings that complement it.”
If you’re a fan of bold flavors and a little culinary adventure, this might just be your new favorite frozen dinner.
Why Are People So Obsessed?
Let’s face it: Cheez-Its have a cult following. Whether you’re a fan of the original, the extra toasty, or the white cheddar, there’s something about that salty, cheesy crunch that’s hard to resist.
Source: @markie_devo / Instagram.
The idea of combining that flavor with pizza—a comfort food classic—feels like a natural (if slightly outrageous) evolution.
Social media is already buzzing with excitement and skepticism. One fan summed it up perfectly: “This just confirms that I will eat Cheez-Its in all possible ways.”
Another wrote, “Just when I thought Cheez-It couldn’t get any better.”
How Does It Stack Up?
While the product is still rolling out, early taste testers have reported that the crust really does taste like a giant Cheez-It—crispy, cheesy, and with that signature tang.
Also read: Costco shoppers are racing to find this crispy new snack—here’s why it’s flying off shelves
The toppings are classic, but it’s the crust that steals the show. If you’re a fan of novelty foods or just love trying the latest snack trends, this is one you won’t want to miss.
https://www.tiktok.com/@cheezit/photo/7501326416663940398
Source: @cheezit / Tiktok.
Source: @cheezit / Tiktok.
A Trend of Snack-Inspired Mashups
Cheez-It’s pizza isn’t the only snack-turned-main-course to hit shelves in recent years.
From Doritos Locos Tacos at Taco Bell to Cheetos Mac ‘n Cheese, brands are increasingly blurring the lines between snacks and meals. These mashups tap into nostalgia and curiosity, offering a fun way to experience familiar flavors in new forms.
For those who remember the limited-edition Cheez-It Tostada at Taco Bell or the aforementioned Pizza Hut collaboration, this new pizza feels like a “dream come true.”
Read next: A fast-food favorite just hit grocery shelves—but only in a couple of US cities
Have you spotted Cheez-It pizza in your local store? Have you tried it—or are you still on the fence? Do you think snack-inspired mashups are a fun trend, or do you prefer your crackers and pizza separate? Share your thoughts, reviews, and cheesy stories in the comments below!
