McDonald’s teases return of long-lost favorite—and fans are losing it

Something’s cooking behind the scenes at McDonald’s, and it has longtime fans buzzing.

A beloved menu item, missing for nearly a decade, may soon be making its long-awaited return.

The company’s cryptic message dropped with no warning—and it’s already stirred a frenzy online.

Here’s what we know so far about the big comeback, the clues, and when it might finally hit menus again.



Back in December, McDonald’s USA President Joe Erlinger appeared on Good Morning America and announced that a fan-favorite item would return in 2025.

At the time, no specific date was given—just a promise that the cult classic would be back.


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A beloved menu item, missing for nearly a decade, may soon be making its long-awaited return. Image Source: Road Ahead / Unsplash


Then, on April 15, McDonald’s posted a simple, puzzling tweet: “snack wraps 0x.14.2025.”

The post offered no context, but it didn’t need to—fans immediately knew what it meant.


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Popular food blogger Snackolator was quick to weigh in, predicting the return could land “my guess is May or June, but definitely by the summer.”

The comment section quickly filled with excitement, nostalgia, and speculation.


“Same price as before?” one fan asked, while another chimed in with, “Yes, I miss them they were good.”

The energy was unmistakable—this wasn’t just a return. It was a moment.



Read next: Time’s ticking: Exclusive McDonald’s favorite returns after 6 years – will you miss out?
Key Takeaways
  • McDonald's has confirmed the return of the popular Snack Wrap, a menu item discontinued in 2016.
  • The announcement was originally made by McDonald's USA president Joe Erlinger, with the item slated to reappear in 2025.
  • Fans of the snack have shown excitement on social media following a cryptic tweet from the brand hinting at a release date.
  • Details on the release are scarce, but food bloggers are speculating a return date in mid-2025, with questions arising about pricing.
Do you remember this long-lost menu favorite? Was it a regular order for you—or something you always wished would come back? Share your memories, thoughts, and hopes for its return in the comments. Let’s celebrate the comebacks that matter most.
 

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