Pop-Tarts lovers, there’s a fresh twist coming soon!
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If you grew up starting your morning with a warm, frosted Pop-Tart—or sneaking one as a sweet afternoon snack—you’re not alone.
Pop-Tarts have been a pantry favorite for generations, known for their playful flavors and comforting familiarity.
Now, the beloved toaster pastry is entering a new chapter: the freezer aisle.
That’s right—Pop-Tarts ice cream sandwiches and pints are officially here, offering a fresh (and frozen) way to enjoy a nostalgic treat.
Whether you’re picking up a box for your grandkids or treating yourself to a well-deserved indulgence, these new desserts blend fun, flavor, and a dash of childhood charm!
From breakfast table to freezer section
Pop-Tarts have always been known for their bold flavors and lighthearted spirit.
With options ranging from frosted classics to seasonal favorites, the brand has kept its fan base strong across generations.
Now, parent company Kellanova (formerly Kellogg’s) is expanding that spirit into the frozen dessert aisle with a new lineup of Pop-Tarts-inspired ice cream treats.
Kellanova isn’t new to frozen treats either.
The company has already launched Eggo and Rice Krispies Treats ice cream sandwiches—and now it’s Pop-Tarts’ turn to shine.
Also read: Unleash your inner cookie monster: Subway's Oreo Footlong cookie is here and it's causing a sensation!
What flavors can you expect?
The new lineup includes both ice cream sandwiches and pints, each inspired by popular Pop-Tarts varieties.
Ice cream sandwiches:
Ice cream pints:
Each treat combines indulgent flavors with textures reminiscent of the toaster pastry, now in a cool and creamy format perfect for summer—or whenever you’re craving something sweet!
Also read: Is this the ultimate ice cream? Taste testers are losing their minds over Blue Bell's latest flavor!
When and where to find them
If you’re ready to try these frozen treats, you won’t have to wait long:
While the rollout will begin gradually, you can expect more stores to carry these items as demand grows.
Source: Instagram / poptartsus.
Also read: Are you missing out? Mothers share why this baby brand’s breast milk ice cream is a surprising delight!
Why are nostalgic snacks making a comeback?
In recent years, more classic snack brands have branched into ice cream—from Little Debbie to cereal favorites like Fruity Pebbles.
These familiar flavors bring back memories of childhood breakfasts, lunchbox surprises, and after-school treats.
Now, companies like Kellanova are giving those memories a new life with frozen versions that appeal to both old and new fans.
Frances Alvarez, senior vice president of brand management at Beanstalk, Kellanova’s licensing agency, explained the move by saying that Pop-Tarts is a brand built on delicious flavors and playful spirit—and this frozen debut captures that energy perfectly.
Ideas for enjoying your Pop-Tarts treats
These frozen Pop-Tarts desserts aren’t just for kids—they’re a fun way for anyone to enjoy a familiar flavor in a new form.
Whether you’re enjoying them during quiet evenings at home, serving them at a family barbecue, or introducing them to your grandchildren, they’re a simple way to add joy to your day!
Read next: Exclusive flavors alert: Discover Ben & Jerry’s 4 exotic ice creams now hitting the US!
Are you planning to try the new Pop-Tarts ice cream line? Do you have a favorite Pop-Tarts flavor or memory from years past?
We’d love to hear how you’re serving or sharing these new treats—leave your thoughts in the comments and let us know what you think. Because sometimes, the best desserts are the ones that bring back the sweetest memories!
Pop-Tarts have been a pantry favorite for generations, known for their playful flavors and comforting familiarity.
Now, the beloved toaster pastry is entering a new chapter: the freezer aisle.
That’s right—Pop-Tarts ice cream sandwiches and pints are officially here, offering a fresh (and frozen) way to enjoy a nostalgic treat.
Whether you’re picking up a box for your grandkids or treating yourself to a well-deserved indulgence, these new desserts blend fun, flavor, and a dash of childhood charm!
Pop-Tarts have been a beloved pantry staple for generations, known for their sweet flavors and nostalgic charm. Image Source: YouTube / Weird History Food.
From breakfast table to freezer section
Pop-Tarts have always been known for their bold flavors and lighthearted spirit.
With options ranging from frosted classics to seasonal favorites, the brand has kept its fan base strong across generations.
Now, parent company Kellanova (formerly Kellogg’s) is expanding that spirit into the frozen dessert aisle with a new lineup of Pop-Tarts-inspired ice cream treats.
Kellanova isn’t new to frozen treats either.
The company has already launched Eggo and Rice Krispies Treats ice cream sandwiches—and now it’s Pop-Tarts’ turn to shine.
Also read: Unleash your inner cookie monster: Subway's Oreo Footlong cookie is here and it's causing a sensation!
What flavors can you expect?
The new lineup includes both ice cream sandwiches and pints, each inspired by popular Pop-Tarts varieties.
Ice cream sandwiches:
- Frosted Brown Sugar Cinnamon – A creamy twist on a classic favorite
- Frosted Strawberry – Sweet strawberry ice cream with signature pastry-inspired layers
- Frosted Chocolate Fudge – For chocolate lovers, a rich pairing of fudge and ice cream
Ice cream pints:
- Frosted Brown Sugar Cinnamon – Cinnamon ice cream with pastry-style chunks
- Frosted Strawberry – Swirls of fruit and pastry bits in a strawberry base
- Frosted S’mores – Chocolate and marshmallow ice creams with graham-style pieces
Each treat combines indulgent flavors with textures reminiscent of the toaster pastry, now in a cool and creamy format perfect for summer—or whenever you’re craving something sweet!
Also read: Is this the ultimate ice cream? Taste testers are losing their minds over Blue Bell's latest flavor!
When and where to find them
If you’re ready to try these frozen treats, you won’t have to wait long:
- Ice cream sandwiches will arrive at Walmart locations starting May 2025
- Ice cream pints will follow at select retailers later this summer
While the rollout will begin gradually, you can expect more stores to carry these items as demand grows.
Source: Instagram / poptartsus.
Also read: Are you missing out? Mothers share why this baby brand’s breast milk ice cream is a surprising delight!
Why are nostalgic snacks making a comeback?
In recent years, more classic snack brands have branched into ice cream—from Little Debbie to cereal favorites like Fruity Pebbles.
These familiar flavors bring back memories of childhood breakfasts, lunchbox surprises, and after-school treats.
Now, companies like Kellanova are giving those memories a new life with frozen versions that appeal to both old and new fans.
Frances Alvarez, senior vice president of brand management at Beanstalk, Kellanova’s licensing agency, explained the move by saying that Pop-Tarts is a brand built on delicious flavors and playful spirit—and this frozen debut captures that energy perfectly.
Ideas for enjoying your Pop-Tarts treats
- Pair with coffee or tea for a relaxing afternoon snack
- Serve at gatherings for a conversation-starting dessert
- Create a sundae station with fresh fruit, toppings, and crushed Pop-Tarts
These frozen Pop-Tarts desserts aren’t just for kids—they’re a fun way for anyone to enjoy a familiar flavor in a new form.
Whether you’re enjoying them during quiet evenings at home, serving them at a family barbecue, or introducing them to your grandchildren, they’re a simple way to add joy to your day!
Read next: Exclusive flavors alert: Discover Ben & Jerry’s 4 exotic ice creams now hitting the US!
Are you planning to try the new Pop-Tarts ice cream line? Do you have a favorite Pop-Tarts flavor or memory from years past?
We’d love to hear how you’re serving or sharing these new treats—leave your thoughts in the comments and let us know what you think. Because sometimes, the best desserts are the ones that bring back the sweetest memories!
