Sip, Smile, Share: The New Vita Coco Flavor That’s Spreading Joy Across America

Remember the creamsicles you loved as a kid—those dreamy orange-and-vanilla swirls that tasted like summer? Vita Coco is bringing that nostalgia back with a better-for-you twist.

The brand’s new Orange & Creme flavor*, part of its popular Vita Coco Treats line, is now available nationwide. And to celebrate, they’re doing more than just launching a refreshing new coconutmilk-based beverage—they’re kicking off a movement built around small acts of kindness.



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Vita Coco is bringing that nostalgia back with a better-for-you twist. Image Credit: Vita Coco*


“Get a Treat, Give a Treat”: A Simple Way to Brighten Someone’s Day​

The idea is beautifully simple. As part of its new campaign, Vita Coco is encouraging people to surprise someone in their life with a treat—whether it’s a neighbor, a friend, or the barista who remembers your order by heart.

Because let’s face it—sometimes the smallest gestures can mean the most. Especially when they come with the nostalgic joy of a flavor that tastes like childhood, but with ingredients that suit today’s wellness goals.

With creamy vanilla and bright orange notes*, this new flavor isn’t just delicious—it’s a little moment of joy in a bottle.

Spreading Kindness, One Box at a Time​

The campaign doesn’t stop there. Influencers and participants are also invited to give back in a more meaningful way. Each campaign kit includes a returnable box, ready to be filled with gently-used self-care items or excess PR gifts. When sent back, these boxes are donated to local charities in New York City.


It’s a refreshing reminder that generosity doesn’t have to be grand to be impactful. A small gesture—a treat, a thank-you, a donated box of self-care goodies—can brighten someone’s day more than we realize.


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“Get a Treat, Give a Treat”. Image Credit: Vita Coco*


Where to Find It​

Vita Coco’s Orange & Creme Treats* are now available in stores nationwide. So whether you’re picking up a few for yourself or planning to gift a smile to someone else, you’ll be spreading a little sunshine—and a whole lot of flavor.


Because at the end of the day, it’s the small, thoughtful moments that leave the biggest impression.

Shop here and make someone’s day.*

Key Takeaways
  • Vita Coco* has launched a new Orange & Creme flavor* in its Treats range,* bringing a nostalgic creamsicle taste with a healthier coconut milk base to stores across America.
  • The brand’s 'Get a Treat, Give a Treat' campaign* encourages Americans to brighten someone’s day with small gestures, like sharing a refreshing drink with a friend, neighbour or even your local barista.
  • As part of the campaign, influencers and participants are provided with a returnable box* to fill with gently-used self-care items or PR gifts*, which are then donated to local charities in New York City, highlighting the impact of small acts of generosity.
  • The new flavor* is available in stores now, inviting shoppers to enjoy a moment of joy themselves or share the feel-good energy with someone else—proving little moments of kindness can have a big impact.
Have you tried the new flavor or shared a Vita Coco Treat with someone special? We’d love to hear your story—email us or join the conversation in the comments below.

Please note that this is a sponsored article. Any links marked with an asterisk (*) may earn us a small commission if clicked, at no additional cost to you. These commissions assist in covering the costs of running The GrayVine. Thank you for your continued support!
 

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