The great Thanksgiving price war: How ALDI's $40 feast beats the competition

Get ready for some serious holiday savings, because this year's Thanksgiving deals are unlike anything we've seen before. Turkey Day savings are steeper than ever as retailers look to appeal to inflation-weary consumers, and ALDI just fired the latest shot in what's shaping up to be the most competitive Thanksgiving pricing battle in recent memory.

The discount grocer's latest move is a $40 complete Thanksgiving meal that feeds 10 people, works out to just $4 per person, and comes packed with everything you need for a traditional feast.

But here's the kicker—it’s not just about the price—it’s about beating everyone else at their own game.

What you get in ALDI's winning deal

Don't let that $40 price tag fool you into thinking you're getting shortchanged.

ALDI's bundle includes 21 separate products, anchored by a 14-pound turkey that's perfect for your holiday centerpiece.

You'll find all the ingredients needed to create nine classic side dishes, from creamy mac and cheese to that green bean casserole everyone fights over.

The complete lineup covers every Thanksgiving essential: Hawaiian sweet rolls for sopping up gravy, genuine canned pumpkin for pie, French fried onions for that casserole crunch, and enough potatoes (10 pounds of russets plus 3 pounds of sweet potatoes) to satisfy even your most carb-loving relatives.

What makes this deal particularly smart is the timing.

While the promotion launched October 15th, you can take advantage of it all the way through Christmas Eve, giving you plenty of flexibility for holiday meal planning beyond just Thanksgiving.

Also read: The little-known secret to saving more on holiday trips this year

ALDI’s message for shoppers

"Thanksgiving is the biggest food holiday of the year, and ALDI is proud to lead the industry once again on price," said Scott Patton, ALDI US's chief commercial officer, in a statement.

This year’s bundle costs $40—$7 cheaper than last year’s offer—and is designed to feed ten people comfortably.

ALDI noted that prices may vary slightly depending on product availability, store location, and customer selections, with online pricing sometimes differing from in-store rates.

How to get ALDI’s Thanksgiving meal deal

ALDI shoppers can get their Thanksgiving meal items in person at their local store or by ordering online for curbside pickup.

Items are purchased individually but clearly marked as part of the promotion both in-store and online, so there’s no need to assemble a special bundle yourself.

The deal is also available when ordering through delivery platforms like Instacart, Uber Eats, or DoorDash, giving you multiple ways to take advantage of the savings.

Also read: Are you one of the 35% of Americans who won't touch turkey this Thanksgiving? Find out why!

Making the most of your holiday bundle

One concern many shoppers have about these deals is managing the quantity of ingredients, especially if you’re cooking for fewer than 10 people.

The beauty of ALDI’s bundle is that most items have excellent shelf stability or can be easily portioned and frozen for future use.

Those 10 pounds of russet potatoes will keep for weeks in a cool, dry place, while items like stuffing mix, gravy packets, and canned goods have long shelf lives.

The frozen turkey can be safely thawed when you’re ready to cook, and even fresh vegetables like onions and carrots will stay fresh for days when properly stored.

ALDI’s $40 Thanksgiving meal bundle includes a 14-pound turkey and all the fixings for nine classic side dishes, offering families an affordable way to celebrate together. Image Source: ALDI.

Also read: Is your Thanksgiving dinner safe? The crucial mistake you need to avoid

Beyond the basics

While ALDI’s $40 deal covers all the traditional bases, you might want to consider a few extras to round out your celebration.

The bundle doesn’t include beverages, appetizers, or additional desserts—areas where you can personalize your meal without breaking the budget.

ALDI’s regular pricing on items like sparkling cider, dinner wines under $10, and seasonal appetizer ingredients makes it easy to enhance your feast while maintaining the same value-focused approach.

Their bakery section often features seasonal pies and desserts that can complement the included pumpkin pie ingredients.

Read next:

• Don't risk it: The key day to toss your Thanksgiving leftovers
• Discover the worst days to drive this Thanksgiving — AAA reveals how to overtake these traffic nightmares!
• This Thanksgiving dish beat turkey as the favorite dish—Are you cooking it right?

Key Takeaways

• ALDI has launched a $40 Thanksgiving meal deal that serves 10 people—making it $7 cheaper than last year’s bundle and about $4 per person.
• The package includes 21 products such as a 14-pound turkey, side dish ingredients, and classic dessert fixings, available from October 15 through Christmas Eve.
• Shoppers can purchase items in-store, online for curbside pickup, or through delivery apps like Instacart, Uber Eats, and DoorDash.
• According to ALDI US chief commercial officer Scott Patton, the retailer aims to lead the industry on price for America’s biggest food holiday while helping families celebrate affordably.

What do you think of ALDI’s $40 Thanksgiving meal deal? Would you try it this year or explore similar offers at your local store?

Share your holiday plans and cooking traditions in the comments below.