This iconic TV channel just shuttered a major studio—hundreds impacted
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For many of us, the 1990s weren’t just another era—they were a time filled with comfort, connection, and unforgettable moments.
Between walkmans, chunky sweaters, and unforgettable late-night reruns, few things were as familiar as flipping to your favorite home shopping channel.
But now, in a move that marks the end of an era, one of those cultural touchstones is officially closing its studio doors—and with it, a chapter of our collective memory.
QVC, once a staple of 90s television and the go-to destination for everything from kitchen gadgets to gemstone rings, has announced it is shutting down its historic Florida studio—a 107,000-square-foot campus that once bustled with 2,500 employees.
As part of a sweeping cost-cutting initiative, around 900 staff members are expected to be laid off by the end of the year.
The closure is part of a broader plan to consolidate QVC and HSN operations at their West Chester, Pennsylvania studios.
But it’s not just about real estate—it’s about reinvention. QVC says the goal is to modernize and adapt to today’s fast-paced digital economy, where scrolling has replaced channel surfing.
Once a titan of televised retail, QVC has been struggling to keep up with shifting shopping habits.
The company recently reported a $1.3 billion operating loss, prompting a full-scale revamp of its strategy.
Executives say they’re now focused on becoming a “live social shopping company”, aiming to reach younger audiences on the platforms they use most—think social media instead of cable.
The layoffs are happening in phases. About 150 employees were already cut ahead of the March 27 announcement, with 750 more expected to follow.
The move represents roughly 5% of the company’s workforce, which includes 17,000 employees worldwide.
QVC’s transition is part of a wider trend reshaping the retail industry.
If you grew up watching QVC or remember tuning in with your parents or grandparents, this news may feel like a loss.
The channel wasn't just about shopping—it was entertainment, companionship, and comfort.
It was background noise during Sunday chores and the thrill of seeing a product sell out live on air.
Now, as QVC enters a new digital phase, the warmth and spontaneity of live broadcasts may be replaced by polished social media clips and algorithm-driven shopping experiences.
More closures announced:
What are your memories of QVC in its heyday? Do you think today’s online shopping offers the same connection? Are there other beloved channels or brands from the past that you wish were still around? Let us know in the comments below—we’d love to hear your stories.
Between walkmans, chunky sweaters, and unforgettable late-night reruns, few things were as familiar as flipping to your favorite home shopping channel.
But now, in a move that marks the end of an era, one of those cultural touchstones is officially closing its studio doors—and with it, a chapter of our collective memory.
QVC, once a staple of 90s television and the go-to destination for everything from kitchen gadgets to gemstone rings, has announced it is shutting down its historic Florida studio—a 107,000-square-foot campus that once bustled with 2,500 employees.
As part of a sweeping cost-cutting initiative, around 900 staff members are expected to be laid off by the end of the year.
The closure is part of a broader plan to consolidate QVC and HSN operations at their West Chester, Pennsylvania studios.
But it’s not just about real estate—it’s about reinvention. QVC says the goal is to modernize and adapt to today’s fast-paced digital economy, where scrolling has replaced channel surfing.
Once a titan of televised retail, QVC has been struggling to keep up with shifting shopping habits.
The company recently reported a $1.3 billion operating loss, prompting a full-scale revamp of its strategy.
Executives say they’re now focused on becoming a “live social shopping company”, aiming to reach younger audiences on the platforms they use most—think social media instead of cable.
The layoffs are happening in phases. About 150 employees were already cut ahead of the March 27 announcement, with 750 more expected to follow.
The move represents roughly 5% of the company’s workforce, which includes 17,000 employees worldwide.
QVC’s transition is part of a wider trend reshaping the retail industry.
If you grew up watching QVC or remember tuning in with your parents or grandparents, this news may feel like a loss.
The channel wasn't just about shopping—it was entertainment, companionship, and comfort.
It was background noise during Sunday chores and the thrill of seeing a product sell out live on air.
Now, as QVC enters a new digital phase, the warmth and spontaneity of live broadcasts may be replaced by polished social media clips and algorithm-driven shopping experiences.
More closures announced:
- Store closure shocker: Is your neighborhood favorite one of the last eight left?
- Is your favorite burger chain on the chopping block? See why 70 locations might shut down!
Key Takeaways
- QVC is closing down a significant studio in Florida, resulting in mass layoffs.
- HSN's 107,000-square-foot campus will shut down, and around 900 employees are expected to be laid off by the end of the year.
- QVC Group plans to modernise by focusing on live social shopping and building a larger social media presence.
- The company reported a significant operating loss and is revamping its image to attract younger shoppers.