Unbelievable price hike on this Costco product leaves shoppers stunned–is it worth the extra pay?
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Costco, the beloved wholesale giant known for its bulk products and budget-friendly prices, has recently made a change that has left its loyal shoppers in a state of disbelief.
The company's decision to revamp its famous muffins has sparked a wave of controversy among its customer base, particularly over the surprising price increase that accompanied the change.
For years, Costco's oversized muffins have been a staple in the shopping carts of many members, offering a delicious treat that seemed to embody the store's philosophy of generous portions at reasonable prices.
However, the recent rollout of a new, smaller muffin has caused quite a stir, especially in a social media community where Costco fans gather to discuss their latest finds and frustrations.
The uproar began when a member shared a photo of a memo from a Southern California warehouse, revealing the switch to smaller muffins.
The post quickly became a hotbed of discontent, amassing over a thousand comments from dismayed shoppers.
The crux of the issue? The new muffins are not only smaller but also carry a heftier price tag, leaving customers feeling shortchanged.
The math is simple but startling. Previously, customers could mix and match two 35-ounce six-packs of the larger muffins for $9.99, totaling 70 ounces of muffin goodness.
In stark contrast, the new 31-ounce eight-pack of smaller muffins that have rolled out in the warehouses is priced at $6.99. One social media user lamented, “At that price point I'll just bake my own.”
When broken down by price per ounce, one savvy shopper calculated that the new muffins are “58% more expensive” than their predecessors. This revelation has only added fuel to the fire of customer dissatisfaction.
Beyond the price hike, many customers have voiced their disappointment with the taste and texture of the new muffins, describing them as “dry” and “grainy.”
One comment said, “The new muffins are great if you like a dry, grainy mess. Our family [has] bought the old muffins a few times a year for probably 25 years. We'll never buy these new ones again, they were horrible.”
Long-time fans of the old muffins, who have been purchasing them for decades, are expressing their discontent, vowing never to buy the new version again.
Adding to the frustration is the elimination of the option to mix and match different flavors.
The previous six-pack allowed customers to enjoy a variety of tastes, but the new eight-pack restricts them to a single flavor, a change that has not gone unnoticed or unchallenged by the Costco community.
"I really wish they had a variety pack. I don't want to buy eight of the same muffin flavor. Four plus four would have been ideal," one shopper complained.
Despite the widespread criticism, a few shoppers have found a silver lining.
Some members have expressed that the larger muffins were simply too much, leading to waste. For these customers, the smaller size—and even the higher price—is a welcome change that aligns with their desire to reduce excess.
The overwhelming sentiment, however, is one of disappointment and frustration. Many shoppers are making it clear that they are not on board with the new muffins, with some even ceasing to purchase them altogether.
We invite you to share your thoughts on this muffin matter. Have you tried the new muffins? Do you feel the price hike is justified? Your insights are valuable, so share them in the comments below!
The company's decision to revamp its famous muffins has sparked a wave of controversy among its customer base, particularly over the surprising price increase that accompanied the change.
For years, Costco's oversized muffins have been a staple in the shopping carts of many members, offering a delicious treat that seemed to embody the store's philosophy of generous portions at reasonable prices.
However, the recent rollout of a new, smaller muffin has caused quite a stir, especially in a social media community where Costco fans gather to discuss their latest finds and frustrations.
Costco has replaced its iconic large muffins with a new, smaller version, causing controversy among customers. Image source: @Background_Ice4182 via Reddit.
The uproar began when a member shared a photo of a memo from a Southern California warehouse, revealing the switch to smaller muffins.
The post quickly became a hotbed of discontent, amassing over a thousand comments from dismayed shoppers.
The crux of the issue? The new muffins are not only smaller but also carry a heftier price tag, leaving customers feeling shortchanged.
The math is simple but startling. Previously, customers could mix and match two 35-ounce six-packs of the larger muffins for $9.99, totaling 70 ounces of muffin goodness.
In stark contrast, the new 31-ounce eight-pack of smaller muffins that have rolled out in the warehouses is priced at $6.99. One social media user lamented, “At that price point I'll just bake my own.”
When broken down by price per ounce, one savvy shopper calculated that the new muffins are “58% more expensive” than their predecessors. This revelation has only added fuel to the fire of customer dissatisfaction.
Beyond the price hike, many customers have voiced their disappointment with the taste and texture of the new muffins, describing them as “dry” and “grainy.”
One comment said, “The new muffins are great if you like a dry, grainy mess. Our family [has] bought the old muffins a few times a year for probably 25 years. We'll never buy these new ones again, they were horrible.”
Long-time fans of the old muffins, who have been purchasing them for decades, are expressing their discontent, vowing never to buy the new version again.
Adding to the frustration is the elimination of the option to mix and match different flavors.
Shoppers have calculated that the new, smaller muffins are 58% more expensive per ounce than the old, larger ones. Image source: Costco.
The previous six-pack allowed customers to enjoy a variety of tastes, but the new eight-pack restricts them to a single flavor, a change that has not gone unnoticed or unchallenged by the Costco community.
"I really wish they had a variety pack. I don't want to buy eight of the same muffin flavor. Four plus four would have been ideal," one shopper complained.
Despite the widespread criticism, a few shoppers have found a silver lining.
Some members have expressed that the larger muffins were simply too much, leading to waste. For these customers, the smaller size—and even the higher price—is a welcome change that aligns with their desire to reduce excess.
The overwhelming sentiment, however, is one of disappointment and frustration. Many shoppers are making it clear that they are not on board with the new muffins, with some even ceasing to purchase them altogether.
We invite you to share your thoughts on this muffin matter. Have you tried the new muffins? Do you feel the price hike is justified? Your insights are valuable, so share them in the comments below!
